Review – “Sale to the Top – How salespeople become CEO’s” from Selling Power Magazine August 2000              By Heather Baldwin

Hewlett-Packard CEO Carly Fiorina boils down the secret of her success to six principles.

  1. Seek tough challenges: they’re more fun.
  2. Have a clear, unflinching vision of your goal, followed by absolute clarity, realism and objectivity about what it really will take to grow, to lead and to win.
  3. Understand that the only limits that really matter are those you put on yourself or that a business puts on itself. Most people and businesses are capable of far more than they realize.
  4. Recognize the power of the team. No one succeeds alone.
    As Winston Churchill once said: “Never, never, never, never give in.” Most great wins happen on the last play.
  5. Strike a balance between confidence and humility. Have enough confidence to know that you can make a real difference, but enough humility to ask for help.
  6. Love what you do. Success requires passion.